Windows 10

Microsoft Officially Ends Its Controversial Windows 10 Upgrade Practices

Windows 10 Hero

It has been more than a year since Microsoft released Windows 10 and the company is finally closing the book on its controversial update practices. With the release of Windows 10, the company began prompting Windows 7 and 8.1 users that they could update for free as a way to increase the adoption rate of the OS.

By placing a popup on the desktop, Microsoft was using ‘nagware’ to try and entice users to upgrade to the new OS. The company went as far as to downloading the bits in the background ahead of a user accepting the upgrade so that the process of installation would go faster once they finally agreed. Of course, this angered user as they were giving up hard drive space for files they did not want and anyone on a metered connection would have a significant amount of data utilized as well.

The company has recently stopped using the popup on the desktop with the release of the Anniversary update back in July. At that time, the company ended the free upgrade offer but the application remained on the user’s PC.

Sponsored Content

Passwords Haven’t Disappeared Yet

123456. Qwerty. Iloveyou. No, these are not exercises for people who are brand new to typing. Shockingly, they are among the most common passwords that end users choose in 2021. Research has found that the average business user must manually type out, or copy/paste, the credentials to 154 websites per month. We repeatedly got one question that surprised us: “Why would I ever trust a third party with control of my network?

Microsoft has released KB 3184143, spotted by Mary Jo Foley, that removes the nagware from Windows 7 and 8.1; this officially ends the controversial update practices Microsoft started with the release of Windows 10.

At last official release, Microsoft said that there were over 350 million users running Windows 10 but that figure was announced in late June. With Ignite happening next week, the company will hopefully provide an update to this figure.

Seeing as Windows 10 is no longer free, it is expected that the adopting rate of the OS will slow significantly. But, with a couple hundred million new PCs being sold each year with Windows 10 and the enterprise slowly starting to move to the OS, the adoption rate will continue to climb at a decent rate. That being said, Windows 7 still holds nearly 50% of the PC market but Windows 10 is catching up with around 25%.

Related Topics:


Don't have a login but want to join the conversation? Sign up for a Petri Account

Comments (0)

Leave a Reply

Brad Sams has more than a decade of writing and publishing experience under his belt including helping to establish new and seasoned publications From breaking news about upcoming Microsoft products to telling the story of how a billion dollar brand was birthed in his book, Beneath a Surface, Brad is a well-rounded journalist who has established himself as a trusted name in the industry.
Don't leave your business open to attack! Come learn how to protect your AD in this FREE masterclass!REGISTER NOW - Thursday, December 2, 2021 @ 1 pm ET

Active Directory (AD) is leveraged by over 90% of enterprises worldwide as the authentication and authorization hub of their IT infrastructure—but its inherent complexity leaves it prone to misconfigurations that can allow attackers to slip into your network and wreak havoc. 

Join this session with Microsoft MVP and MCT Sander Berkouwer, who will explore:

  • Whether you should upgrade your domain controllers to Windows Server
    2019 and beyond
  • Achieving mission impossible: updating DCs within 48 hours
  • How to disable legacy protocols and outdated compatibility options in
    Active Directory

Sponsored by: